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Media Release
THE ULTIMATE VENUE LAUNCHES IN SA
Every now and again, a new invention
comes along, which signals a complete re-imagining
of the world as we know it…
The Peanut Trident,
internationally renowned as “The
Ultimate Venue”, was unveiled to the South African
event industry with resounding applause this past
week. The big-wigs of local marketing and event
managers were captivated with the sheer brilliance,
scale and possibilities that this first-of-its-kind
structure has brought to the world's entertainment
scene.

Click here for more photos
In the contemporary South African
entertainment scene, consumers are expecting a
world-class experience. To make an impact requires
that special, unique edge – which prompted
SaEvents to introduce SA to the The Trident:
this unique venue space incorporates vast platforms
ranging from digital environmental projection,
top-end décor design and production potential.
This new venue option, which is a
giant 986m2 inflatable structure,
revolutionizes perceptions around the limits of
traditional event spaces. It presents a variety of
opportunities to capture the essence of brand
positioning coupled with the hype and excitement
required for any type of event, no matter how big or
small.
"Demand for The Trident has
confirmed this as one of the most exciting
developments in mobile event production worldwide,
adding an incredible ‘Wow’ factor to creating the
most effective awareness for your brand, whether it
be via a corporate function, large-scale-event or
concert. Following our industry launch, The Trident
calendar is already almost fully booked for the
remainder of 2010, promising a unique "Trident
experience" every time it goes up!” says Pieter
Rossouw from SaEvents.biz.

Click here for more photos
“Very Impressive! Truly a great
structure, it is great to see a structure that is
both aesthetically pleasing and practical. We look
forward to utilizing The Ultimate Venue in the near
future,” says Brendon Crowther from CollyerLessick
brand & event engineering.
Guy Allen, Director: Barcode
continues: “The potential of the Ultimate Venue is
astounding, not only does it look phenomenal but is
a pleasure to work in and around. We are sure that
this venue will go from strength to strength and we
look forward to being part of the journey!”
The ‘Peanut’ Trident was engineered
and built by Inflate Structures. Inflate is an
established, award-winning international company,
with whom SaEvents collaborated to bring the massive
mobile event structure to South Africa; Inflate has
become synonymous with the design and
conceptualization of stimulating structures
specifically designed for the temporary and portable
market. Clients such as Nike, Puma, Coke, Apple,
Lacoste and Virgin have all used Inflate structures
worldwide.
More information and photos at
www.saevents.biz
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Facebook
for further info, images and regular updates.
SaEvents’ basic services include the
following, which could also be expanded and
tailor-made for specific event requirements:
• Conceptual event design
• Venue sourcing and negotiations
• Audio Visual & Graphic design
• Sponsorship negotiations
• Staging and event infrastructure
• Disaster management planning &
liaison with authorities
• Sound engineering and setup design
• Lighting design and production
• Visual effects & video production
• Security arrangements & staffing
• Artist booking, liaison, transfers,
accommodation, security & general management
• Marketing and publicity management
• Ticketing services
• Mobile based services and SMS
competition lines
• Total hands-on event management
Contact for more information and
detailed quotations:
Pieter Rossouw
Cell: 074-102-8523
pieter@saevents.biz
END.
Issued: 25 June
2010
Issued
by: The Wire @ Total
Exposure
On behalf
of: SaEvents.biz
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